B2B Marketing Specialist (Digital & Lead Generation)

Join Wirakom Sistem, a dynamic and innovative company specializing in cutting-edge solutions, as our B2B Marketing Specialist. In this role, you will play a pivotal part in shaping and executing our B2B marketing strategies to drive lead generation, enhance brand visibility, and foster customer relationships. Based in Tangerang Selatan, you'll work closely with our sales and product teams to create compelling content, optimize digital marketing campaigns, and leverage data analytics to achieve our business goals.

Wirakom Sistem is a leading provider of IT solutions, known for our commitment to innovation and excellence. Our team is passionate about delivering high-quality services and products that meet the evolving needs of our clients. As a B2B Marketing Specialist, you'll have the opportunity to work in a collaborative environment, where your ideas and contributions are valued and supported.

Daily, you'll be involved in creating and managing digital marketing campaigns using tools like Google Ads, LinkedIn Ads, and SEO platforms. You'll also work with our CRM system, Salesforce, to track and analyze customer interactions, ensuring our marketing efforts are aligned with our sales objectives. This role is perfect for a marketing professional looking to make a significant impact in the B2B space.

📋 Tanggung Jawab Pekerjaan

• Develop and implement B2B marketing strategies to generate high-quality leads.
• Create and manage digital marketing campaigns using Google Ads, LinkedIn Ads, and SEO tools.
• Optimize marketing content to enhance brand visibility and engagement.
• Analyze marketing performance data using tools like Google Analytics and Salesforce.
• Collaborate with the sales team to align marketing efforts with sales objectives.
• Stay updated with industry trends and best practices in B2B marketing.
• Measure and report on the effectiveness of marketing campaigns.
• Contribute to the development of marketing materials, including emails, landing pages, and whitepapers.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 3 years of experience in B2B marketing, preferably in the IT industry.
• Proven experience in digital marketing, including SEO, SEM, and social media marketing.
• Familiarity with CRM systems, particularly Salesforce.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and collaboration skills.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Proficiency in English, both written and spoken.

🛠️ Keahlian

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